We’re talking $12m – $75m spent every day with $9 – $58m of that investment yielding $0 in ROI. With that probability of loss, why would anyone deploy an app without testing the concept with a target audience? Continue reading App Testing In The Wild
Three months after I joined Moven I started working on the a redesign of the Moven App. Working under the direction of Brett King, I facilitated collaborative design sessions for proposed features, created hi-fidelity prototypes and conducted remote mobile user testing sessions to refine the concepts. Brett and Alex Sion demoed the redesigned app at FinovateSpring 2015 where we won Best of Show among 60 banking and financial industry leaders.
“Vigorous writing is concise. A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have no unnecessary lines and a machine no unnecessary parts.”
In an agile organization, the User Story replaces traditional requirement documentation. While traditional requirements like functional or user interface specifications try to be as detailed as possible, User Stories break down the business requirements into the smallest piece of business value that a development team can deliver within an iteration.
That said, there is an art to writing effective user stories and UX designers cannot simply rename their User Interface Specifications to User Stories. Use the following guidelines to consistently deliver requirements that can be easily understood by your development teams. Continue reading A guide to Writing Effective User Stories
A few years back, I was leading an integrated UX practice in a well known Digital Ad Agency. We had dedicated UX designers aligned to development teams. Each UX designer took on the responsibilities of Product Owner working with Product Managers and Customers, kicking off sprints, running grooming sessions and facilitating collaborative requirements discovery with their dedicated development teams.
Here is a short video demonstrating the work and outcome of “Sprint 0” for a new product.